Every single internal alarm I have is ringing as I read through the Superpower site. I think it's fair to be skeptical of any startup that makes such claims like: "The world’s most advanced digital clinic to help you live longer, prevent disease, and feel your best." This is not an endorsement of their goals or manifesto (tho I do agree with anyone who says that the current American health system is a mess).

What I do endorse is the web design here. It's beautiful and immersive! Scroll your way through this thing and you'll encounter a transition from white to black via a very particular gradient that is incredibly memorable! How often does that happen?! Not very.

So, yea, be skeptical but enjoy the visual feast. via Chad.