Music As Service
posted June 21, 2012 # 0 Comments
There's a great read from Wesley Verhoeve regarding the changing landscape of the music industry. It starts here where he shares his thoughts on the NPR intern vs David Lowery discussion that's been going on the past few days (if you're unfamiliar, just read this). Basically, the youth of today wants instant access to an infinite music catalog - streaming and available immediately. Not only are they not interested in buying CD's but they're not really interested in buying music. Verhoeve reminds us that the concept of Music As Commodity is a relatively new one, created by corporations.
All and all, it's a fascinating read because you can definitely see the industry headed down this path - the digital subscription model is sure to take hold as the preferred style.. it's just a matter of time, right?
It should be noted that I'm of the shrinking niche audience that enjoys procurement on a consumable scale - buying an album at a time (digitally or physically) actually gives me a chance to appreciate the music within. Having access to any song, ever, just seems overwhelming. So, I am personally not on board for the streaming model but that doesn't mean I don't see the writing on the wall...
All and all, it's a fascinating read because you can definitely see the industry headed down this path - the digital subscription model is sure to take hold as the preferred style.. it's just a matter of time, right?
It should be noted that I'm of the shrinking niche audience that enjoys procurement on a consumable scale - buying an album at a time (digitally or physically) actually gives me a chance to appreciate the music within. Having access to any song, ever, just seems overwhelming. So, I am personally not on board for the streaming model but that doesn't mean I don't see the writing on the wall...

