yewknee.com

Pepsi Re-Invented

Lawrence Yang's Pepsi Logo Response is both cute and sadly accurate. The real funny part about it is that according to this post (and this PDF) the thought process behind the new Pepsi logo was insanely over the top and completely overwrought. If that's the justification for expenditure I can't imagine what the actual bill was. Long story short - all that thought was put into the relevance of the new logo and they never foresaw it being turned into a floating fat man.